‘We Need Them,’ Reason Speaks On Playing Local On Radio


For a long time, the SA Hip Hop community has been stressing on local radio stations not playing their music.

“I genuinely wish compilers could read this tweet & realize how important this song is for radio. #Azania has been struggling to get playlisted on many stations coz its apparently NOT radio enough. Which begs the question, what IS radio enough? Turn up? Trap? Pop? Hits? What?,” tweeted Reason.

He went on to tweet “We cant boycot them. We need them. And… its not all of them. At most… we need to help them fix this now so our music can can have a great scope of variety on the radio. This will contribute to the kind of artists/music our industry can/should produce,” responding to a fan who had suggested boycotting.

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